Dainese Group Hires Bobby Fong as Occasions Coordinator and Racer Assist
COSTA MESA, CA – Dainese (www.dainese.com), the world chief in protecting put on for dynamic sports activities, is proud to announce the hiring of Bobby Fong as its new Occasions Coordinator and Racer Assist. With over 12 years of expertise within the motorbike racing trade, Fong brings a wealth of information and experience to the Dainese crew.
As knowledgeable motorbike racer, Fong has an intimate understanding of the wants of riders and the significance of security gear. He has competed on the highest degree of the game and is aware of firsthand the significance of high-quality protecting put on. With this expertise, Fong will assist information Dainese’s Occasions & Racer Assist and make sure that the model is well-represented at motorbike occasions and races within the USA.
In his new position, Fong shall be accountable for planning and executing Dainese’s occasion and sports activities advertising initiatives, working intently with the corporate’s advertising and gross sales groups to make sure the model is servicing the distinctive racing wants that exist within the USA. He may even function a model ambassador, representing Dainese at motorbike occasions and selling the corporate’s dedication to security and efficiency.
“I’m thrilled to be becoming a member of the Dainese crew,” mentioned Fong. “I used to be fortunate sufficient to have worn Dainese for a very good a part of my racing profession, even earlier than this chance to work with Dainese arose, I knew first hand Dainese’s dedication to high quality and safety was second to none. When the chance to not solely put on the merchandise however be a part of the Dainese Household was provided to me, I jumped at it. Becoming a member of Dainese has been an eye-opening expertise. Now that I’m on the within, I’ve a complete new understanding and respect for the extent of dedication Dainese has to defending riders. I’m stoked to be right here and I look ahead to serving to Dainese develop its presence at occasions throughout the USA.”
The head of security in motorbike protecting clothes is Dainese D-air®. As a consequence of in depth and ongoing analysis and the evaluation of a whole bunch of hundreds of activations, D-air® programs algorithm is designed to solely deploy in case of a collision or fall and solely covers areas of the physique that really want safety. The D-air airbag makes use of inside microfilaments, that when activated, management air displacement and create a hard-like defend. A course of that takes a fraction of the time, lower than it takes to blink an eye fixed. D-air® is the one airbag-compliant certification for chest and again safety and with out the restrictions of conventional exhausting shells.
“We’re delighted to welcome Bobby Fong to the Dainese crew,” mentioned Louis Ortega of Dainese USA. “We’ve all the time had an excellent relationship with Bobby, and when this place grew to become accessible he was one of many first names we considered. His expertise as a racer and long-standing dedication to rider security make him the best candidate for this position. We’re assured that he’ll assist us improve our publicity at in-person occasions and races, and promote our merchandise because the chief in protecting attire for all riders.”
For extra details about Dainese and its vary of protecting gear, please go to www.dainese.com.
