WeatherTech Extends Naming Rights of WeatherTech Raceway Laguna Seca for 5 Years
MONTEREY, Calif., June 13, 2023—The Monterey County Board of Supervisors at present unanimously permitted a five-year extension for WeatherTech® to proceed as naming rights companion of WeatherTech Raceway Laguna Seca, which is owned by the County of Monterey. The brand new settlement will lengthen by means of June 30, 2028. WeatherTech grew to become the title sponsor in July 2018 for its preliminary five-year involvement.
The five-year time period helps the Board of Supervisors’ Strategic Initiatives for Financial Growth, Administration and Infrastructure. The annual sponsorship is $1 million per 12 months.
“We’re thrilled to have WeatherTech proceed with their help in such a significant and enthusiastic approach,” stated John Narigi, president and normal supervisor of WeatherTech Raceway Laguna Seca. “The WeatherTech workforce’s enthusiasm for motorsports and our group is unmatched.”
WeatherTech’s re-signing is one other spark within the energetic resurgence at WeatherTech Raceway as the brand new Begin/End bridge, website and drainage work, and repaving of the historic monitor are nearing completion. The grand reopening will probably be held July 7 with the MotoAmerica Superbike SpeedFest.
“We thank the Board of Supervisors who permitted funding to deal with much-needed repairs. The race monitor goes to be in the perfect form ever, and the Laguna Seca Recreation Space will prosper year-round and properly into the longer term,” added Narigi. “WeatherTech Raceway has by no means been in such a primary place to succeed as it’s now.”
The partnership with WeatherTech is a symbiotic one. WeatherTech has a wealthy historical past in motorsports and in supporting sports activities automotive racing in America by means of its title sponsorship of the IMSA WeatherTech SportsCar Championship Sequence. The Illinois-based firm supplies full merchandise for all kinds of automotive care, in addition to for house and pets. And like motorsports the place each element counts, WeatherTech’s prime quality merchandise are designed, engineered and manufactured in America.
“WeatherTech is a robust advocate inside the motorsports discipline, and a staunch supporter of WeatherTech Raceway Laguna Seca,” Narigi added. “We take pleasure in receiving their suggestions on methods to boost the shopper expertise, whether or not it’s a race attendee, an in a single day camper or day customer.”
For info on the WeatherTech Raceway Laguna Seca season, go to WeatherTechRaceway.com.
