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Our favourite Swedish EV bike model has simply added a brand new membership to their roster, all within the title of our bike group.
Whether or not you’ve been catching up on CAKE’s latest recollects (the one in regards to the batteries or the sterling columns), cheering them on of their “Electrical Conquest of Continents” or just testing their new(ish) manufacturing facility enduro group, it’s apparent that the model continues to place our business first.
This latest bit of stories isn’t any completely different.
Why did CAKE be a part of the Bike Trade Council?
In accordance with the press launch from CAKE’s web site, MIC is all about “preserving, defending, and selling motorcycling.”
This aligns completely with CAKE’s personal intentions, which learn thus:
– “CAKE Joins the Bike Trade Council, Strengthening Dedication to Accountable Motorcycling” (CAKE) |
CAKE’s World Targets
For these of you who don’t know, CAKE prides itself in aligning with a superb variety of the United Nations Sustainable Improvement Targets (we’ve highlighted them under):
- No Poverty
- Zero Starvation
- Good Well being and Nicely-Being
- High quality Training
- Gender Equality
- Clear Water and Sanitation
- Inexpensive and Clear Power
- Respectable Work and Financial Development
- Trade, Innovation and Infrastructure
- Lowered Inequalities
- Sustainable Cities and Communities
- Accountable Consumption and Manufacturing
- Local weather Motion
- Life Beneath Water
- Life On Land
- Peace, Justice, and Sturdy Establishments
- Partnerships For The Targets
How CAKE plans on enjoying the lengthy recreation
Other than persevering with to win awards, create machines which might be upgradable with future know-how development and committing to a cleaner commute, CAKE’s writing down the next long-term initiatives for every of their World Targets:
Good Well being and Nicely-Being
- “Establishing a totally motorized exercise for the individuals, selling enjoyable and motion, coaching and racing, sustainability with out disturbing or polluting.”
Gender Equality
- “Gender and holistic equality, by creating mild, silent and straightforward to trip autos, we goal to take away the boundaries of gender and age.”
Inexpensive and Clear Power
- “Main the best way in direction of a broader motion of off-grid options based mostly on renewable vitality and absolutely electrical autos and instruments.”
Accountable Consumption and Manufacturing
- “Providing an assortment of rental packages to maximise utilization effectivity throughout the product life cycle.”
Local weather Motion
- “Clear vitality, all the best way. To sincerely have contributed to a quicker transition away from combustion engine autos within the shopper market.”
Ultimate phrases from MIC’s CEO
We depart you with some inspirational phrases from the Bike Trade Council’s personal Chief Govt on CAKE’s membership:
– Erik Pritchard, CEO, MIC (CAKE) |
What do you consider CAKE becoming a member of the Bike Trade Council (MIC)?
