© 2022, Roadracing World Publishing, Inc. From a press launch issued By Yamaha Motor Europe:
Yamaha Confirms Pata Partnership for Seventh WorldSBK Marketing campaign
Yamaha Motor Europe is delighted to verify that Pata Snack will prolong their partnership for a seventh consecutive FIM Superbike World Championship season, after signing a brand new one-year contract, returning as title sponsors for the Yamaha WorldSBK Official Staff whereas their brand will as soon as once more function on Yamaha’s numerous WorldSBK and supporting class bikes.
Pata Snack has been a mainstay within the WorldSBK paddock for one of the best a part of a decade now, and has partnered with Yamaha because the producer returned to the championship in 2016. This new deal displays Pata proprietor Remo Gobbi’s shared ardour and dedication to bike racing, and Yamaha is worked up to proceed this sturdy partnership for yet one more season.
The artisan model, based in 1981, is among the finest recognized snack and crisp corporations in Italy, and lately opened a state-of-the-art manufacturing facility at its manufacturing unit in Castiglione delle Stiviere, Lombardy.
In 2021, Pata Snack celebrated their fortieth anniversary in the easiest way attainable as Yamaha claimed the ‘Triple Crown’, successful the riders’ title with Toprak Razgatlıoğlu, in addition to the groups’ and producers’ championships. After lacking out on the title this yr regardless of extra victories, Yamaha, with Pata help, are already working onerous to regain their world championship standing in 2023.
Andrea Dosoli
Yamaha Motor Europe Street Racing Supervisor
“We’re delighted that Pata Snack have remained dedicated to Yamaha’s efforts within the WorldSBK championship and the supporting courses for 2023. Since we introduced our return to the championship seven years in the past, Remo and Pata have at all times believed in our venture and we now have shared some unbelievable recollections collectively, significantly over these final two years. Regardless of the difficulties attributable to the excessive price of vitality, the truth that they are going to proceed their help subsequent yr highlights their dedication to assist Yamaha succeed as soon as once more. So thanks to them and we stay up for the approaching season collectively.”
